Data Protection Policy

lv777 Privacy Protection Policy

This policy explains how lv777 collects, stores, and protects your personal data, and the purposes for which it is used.

Last updated: 30 October 2026

Table of Contents

1. Purpose and Scope of This Policy

lv777 is an online gaming platform for Myanmar players. This Privacy Policy ("Policy") applies to anyone using the lv777.today website. It explains what information we collect and how we protect it.

By continuing to use this website, you are considered to have agreed to the terms of this Policy. If you do not agree, please stop using this website.

This Policy should be read together with lv777's Terms and Conditions and Responsible Gaming Policy. All those documents together form a complete agreement.

2. Types of Information We Collect

We may collect information in the following categories—

2.1 Information You Provide Directly

  • Name, date of birth and age (provided when opening an account),
  • Contact details, including email address,
  • Payment information (relevant account numbers when depositing or withdrawing via KBZPay, Wave Money, or AYA Pay),
  • Any information you provide when contacting our Support team.

2.2 Automatically Collected Information

  • IP address, browser type and version,
  • Device type (desktop, mobile, tablet),
  • Pages visited, clicks, and time spent on the site,
  • Session cookies and local storage data.

2.3 Gaming-Related Information

  • Deposit and withdrawal records,
  • Game history and betting records,
  • Bonus and promotion records.

3. Methods of Collecting Information

We collect information through the following methods—

  • Direct collection: Information you provide yourself when opening an account, making a deposit, or contacting our Support team.
  • Technical collection: Data collected automatically through cookies, log files, and analytics tools while you use the website.
  • Third-party submission: Financial confirmations sent by payment processors (KBZPay, Wave Money, AYA Pay) — data collected this way is used only for payment verification and fraud prevention.

4. Purposes of Using Information

We use the information collected only for the following purposes—

  1. Account management: To open, register, and verify your account.
  2. Service delivery: To securely process deposits, withdrawals, and gameplay.
  3. Customer support: To resolve issues via 24-hour live chat and email.
  4. Security and fraud prevention: To protect against unauthorized access, account impersonation, and financial manipulation.
  5. Legal compliance: To comply with applicable laws and regulations in the jurisdictions where we operate.
  6. Site improvement: To improve the functionality and usability of the website.
  7. Promotional communication: To send relevant bonus and promotional information only where you have given your consent.

We will never use data for any purpose not stated in this Policy.

5. Information Sharing and Third Parties

lv777 does not sell, rent, or trade your personal information to third parties. However, we may share it on a limited basis for the following reasons—

5.1 Service Providers

Payment processors (KBZPay, Wave Money, AYA Pay) receive only the data strictly necessary to carry out financial transactions, and we have privacy agreements in place with them.

5.2 Legal Requirements

Where data must be disclosed due to a court order, legal process, or request from a legal authority, we will disclose only what is necessary and will notify you in advance where possible.

5.3 Business Transfer

If lv777 undergoes an ownership transfer, merger, or sale, data may be transferred as part of that process. In such a case, this Privacy Policy will continue to apply and you will be notified in advance.

6. Cookies and Tracking Technologies

Our website uses cookies to ensure smooth service and to improve the site—

  • Essential Cookies: These cookies are required to maintain login sessions, store security tokens, and handle core site functions — if these cookies are disabled, the site will not work properly.
  • Performance Cookies: Used to track which pages are visited most and to improve site speed and structure.
  • Functional Cookies: These cookies remember your language preference, display settings, and service preferences.

You can decline cookies through your browser settings. However, if Essential Cookies are disabled, some site features will not function.

7. Data Retention Period

We aim to delete data as soon as possible once the purpose for which it was collected has been fulfilled. After an account is closed, we may retain data for a period required to meet legal obligations and keep financial records. Data from inactive accounts is also not stored for longer than necessary, unless required by law.

8. Data Security Measures

lv777 applies technical and procedural security measures to protect your personal information—

  • SSL/TLS Encryption: All data transferred between the site and your browser is encrypted.
  • Firewalls: Firewall security technology is used to protect servers from unauthorized access.
  • Access Control: Only a limited number of staff are permitted to view or modify data, and they are required to complete privacy training.
  • Regular Audits: We regularly review and maintain our security systems.

If a security breach occurs, we will notify you within the time permitted by law.

9. Your Rights

As the data owner, you have the following rights—

9.1 Right to Access Data

If you want to know what types of data we hold about you, you can contact our Support team and ask.

9.2 Right to Correct Data

If there are inaccuracies in your personal information, you can request a correction. Game records and financial records cannot be deleted — this data is required for legal compliance and fraud prevention.

9.3 Right to Delete Data

You may request deletion of your data at any time unless prohibited by law. Data that must be retained due to legal obligations cannot be deleted immediately.

9.4 Right to Object to Data Collection

To opt out of non-essential data collection (for example, promotional emails), you can send an email to [email protected] via the contact section (Section 12).

10. Policy on Minors

lv777 strictly enforces that its services are for users aged 21 and above only. We have no intention of knowingly collecting data from anyone under the age of 21. If we become aware that we hold data belonging to someone under 21, we will delete it immediately.

Parents and guardians are encouraged to use parental control software to prevent children from accessing online gaming sites. You can find additional guidance on this topic on the Responsible Gaming page.

11. Policy Changes

We may update this Privacy Policy from time to time. When changes are made, we will update the "Last Modified Date" on this page along with the changes. For significant changes, we will notify you in advance by email.

Continued use of the website after changes are published will be taken as acceptance of the updated policy. We recommend reviewing this policy regularly.

12. Contact Us

If you have any questions, data requests, or concerns regarding this Privacy Policy, please contact our support team—

  • Email: [email protected]
  • Live Chat: You can reach us through the 24-hour Live Chat on the site

Our Support team provides 24-hour service in Myanmar language and will process any data-related requests as quickly as possible.

Questions about Personal Data Protection at lv777

We store account numbers linked to KBZPay, Wave Money, and AYA Pay payments only for financial record-keeping and fraud prevention. We never ask for or store bank PINs, OTPs, or login passwords. All payments are processed through their own secure platforms.

No. lv777 never sells, rents, or trades your personal data to any third party. Sharing with service providers (such as payment processors) may occur where necessary for operations, and in those cases, data protection agreements are in place and access is limited to what the business requires.

Yes. Except for gaming and financial records that must be retained due to legal obligations — these records are required to be kept for fraud prevention and legal compliance — you can contact [email protected] to request deletion of other data. The support team will action your request as quickly as possible.

You can disable cookies from your browser settings. However, essential cookies are required for login sessions, security tokens, and core site functions, so disabling them will prevent you from accessing and playing on the site. Performance and functional cookies can be controlled according to your own preferences.

If a data breach is detected, we will notify you by email within the time permitted by law, describing the nature of the breach and the potential risks it may cause. We will also include details on the severity of the breach, steps you can take to protect yourself, and the measures we are taking to address it.

lv777 services are for players aged 21+ only. We apply verification steps to prevent underage access. Parents and guardians are encouraged to install Parental Control software on their devices to block children from accessing online gaming sites. For more advice, please read our Responsible Gaming page.